[rtCamp] Digital Marketing Manager

Key Responsibilities

  • Create a complete marketing strategy to meet new qualified lead generation goals in line with rtCamp’s growth target.
  • Build landing pages including content planning, working closing with the design team, conversion tracking, and optimization.
  • Improve search engine ranking through on-page and off-page SEO activities.
  • Presenting monthly, quarterly and annual reports of overall marketing strategy, execution, and results achieved with a focus on sales-qualified leads generation.
  • Manage and mentor a team of content writers and designers. As you will have a small team you are supposed to write some content such as a top-level outline yourself. This is a managerial position with some execution

Must Haves

  • Expertise in account-based marketing (ABM) campaigns
  • Expertise in inbound marketing methodology
  • Familiarity with WordPress as a user and as a marketer
  • A personal portfolio website or blog

Good to Have

  • Familiarity with leading industry analysts such as Gartner, Forrester, and IDC.
  • Knowledge of terms like CMS, WCM, DXP, DAM, CDP, etc.
  • Public speaking experiences at conferences, webinars, and industry events
  • Awareness of Adobe Experience Manager (AEM), Sitecore, Kentico, Drupal, Microsoft Sharepoint, etc
Company
rtCamp
Job Type
Full Time
Location
Anywhere (Remote)
How to Apply
Via web form